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Main » 2013 » May » 10 » Louis Vuitton isabel marant Will Advertise On Television!
12:42 PM Louis Vuitton isabel marant Will Advertise On Television! |
| High-end fashion brands and luxury goods companies have generally avoided
television advertising, sticking mostly to magazines and, in some cases,
newspapers. Nevertheless, Louis Vuitton isabel marant sneakers planned to
advertise on television this time, with a travel-themed 90-second spot that was
shot in France, Spain, India and Japan.Rather than celebrities like Catherine
Deneuve, Andre Agassi and Mikhail Gorbachev, this Louis Vuitton will show
ordinary people. According to Louis Vuitton official version, Louis Vuitton
advertisement aims to promote the brand itself, rather than a specific product.
A Vuitton bag makes only a fleeting appearance isabel marant in the advertisement,
which asks, "Where will life take you?” Louis Vuitton hopes through this way to
reach new audiences in fast-growing markets like China, where the image of
Vuitton may be less established than in Western countries. "It is supposed to
touch our clientele and viewers in ways that perhaps other media will not
touch,” said Pietro Beccari, Vuitton's head of marketing. "This is a way to say
Louis Vuitton is different. It is something éphémère, but also something beeplog.de that stays." Anyhow, without
television advertising, sales of Louis Vuitton products have been rising in the
first nine months of last year, particularly rapid growth in China.
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